Chapter 10: The Local Goldmine
Chapter 10 says local service businesses are where AI recommendation bites first, because their questions are the ones people ask assistants.
Contents entry 13 of 17 in Recommended by AI.
What does this chapter argue?
Competition is thinnest there, since a local recommendation is often chosen from a handful of thin, inconsistent footprints. A local business that has done the basics becomes the only safe answer available. The playbook is the five rules with a postcode. The chapter closes on James Dooley’s decade of generating leads for UK trades.
The chapter names James Dooley.
How does the chapter open and close?
Chapter 10 opens and closes with these lines, as the book prints them.
Every rule in this book applies to any business, but one market is uniquely primed for the new game: local service businesses.
For local business, the ground is shifting now.
Where does it sit in the book?
It follows Chapter 9: Rule Five: Be Everywhere the Machine Reads and leads into Chapter 11: Keeping Score: Measuring AI Visibility.
Every chapter, summarised The contents, as printed Every term the book defines
